History

“They Ate, They Drank and They were Happy”

Appetite Brands was born out of concept in 2014, to provide an incredible collection of Wines, Vodka and Tequila for the ageless drinkers of the world.

Our premier brand, 420, is a collection of alcoholic beverages crafted to honor the historical importance of 420.

420 is one of the most important dates in history. 420 is the day the civil rights act was signed in to law. 420 is the day the first detective novel was published by Edgar Allen Poe. 420 is the day Boston’s Fenway Park first opened and the day that the Apollo 16 landed on the moon.

420 is about change, freedom and achievement. 420 is about making history. 420 is about the celebration.

There are more than 420 grapes in every bottle of Wine, aged more than 420 days – to deliver a beverage that’s low carb, gluten free, grass fed, macrobiotic, crisp and aged to perfection.

Our redesigned 420 Vodka is a reimagined version of our 420 Original Vodka, renowned for it’s crisp, nuanced and distinctive taste. We now offer six additional Naturally flavored Vodkas, distilled to our exacting standards. These Citrus flavored Vodkas bring a delicious twist to any drink and unmatched smoothness while upholding the character, quality and value that our vodka is known for.

Our slogan “They Ate, They drank and They were Happy” is derived from the biblical verse in the Holy Bible’s book of Kings, which serves as an ode to the health, wealth and the celebration of success.

So in honor of 420
Once a year, or twice a day
Eat, have a drink, celebrate and remember to
relax, It’s 420.

Who Are We?

Appetite Brands was born out of concept in 2014 with the goal of providing an incredible collection of alcoholic beverages for the ageless drinkers of the world. We've quickly grown into one of the world's premier spirits companies where our incredible team of 30+ world-class talent help drive innovation, growth and brand awareness.

Our premier brand, 420, is a collection of alcoholic beverages crafted to honor the historical importance of 420. Our slogan “They Ate, They drank and They were Happy” is derived from the biblical verse in the Holy Bible’s book of Kings, which much like our beverages serves as an ode to the health, wealth and celebration of success.